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Groceries cost too much. We’re fixing it.
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Food prices up 33% since 20201 in 4 people in Canada live in a food-insecure home30.8% of kids can't count on enough foodOnly Quebec requires a unit price on the shelfYou can see a price. You can't compare a basketSign the letter for real, comparable prices →

About

Groceries cost too much. We’re fixing it.

Lucilla helps you do three things together:

Eat smarter for less (coming soon). Lucilla Grocery Agent, an AI agent that plans the week and builds a grocery cart for you and your family, with meal plans, recipes and portions sized to your goals and budget. Our target is at least 20% below the shelf price of the same food; that is a target, not a result. We also campaign for transparent grocery prices in Canada.

Move together (live). 1v1 and team step challenges, free or for a stake with a flat 5% fee, refereed by your wearable.

Earn from what you track (live). Creators charge for journal access, macros, workouts, meal plans, paid live streams and rooms, day passes and tips, and keep 90%.

Lucilla, Inc. is incorporated in Canada and based in Toronto, Ontario. The company is founder-led and independent.

Questions, press or partnerships: use the contact form or write to support@lucilla.ca.